It's no great surprise that haters took aim at the recent LGBTQ-inclusive ad for Cadbury's creme eggs, but one of the models in the ad's "sticky same-sex kiss" isn't putting up with what he notes is a double standard. The ad features models Callum Sterling and Dale Moran sharing a Cadbury's creme egg in mouth-to-mouth "Lady and the Tramp" style. The ad has prompted "homophobic trolling on social media," reports Ad Age. Sharing a post from another user at Instagram that calls out the fuss made by those who decry the ad while ignoring the nonstop barrage of (hetero) sexualized images that consumers are subjected to every day, Sterling points out that far fewer people would complain about an identical ad casting "two 'beautiful' cisgendered hetero-looking Caucasian women. So it's ok when an advert sexualizes a women, a caucasian women, THIRTY SEVEN years ago even, to benefit the male gaze and make other women feel inadequate if they do not live up to this beauty standard," Sterling wrote, referencing a lipstick ad from 1984 that featured Lynda Carter. The vintage ad was contained in the post he was sharing. "But it's not okay, in 2021, to have an advert of a multi racial (strike one) gay couple (strike two) on your screens for 10 seconds (strike three) eating/kissing/sexualised (strike four)," Sterling continued, going on to add, "does anyone see how ridiculous this is? Like actual LOL." Tap link in bio to continue on @EDGEmedianetwork ?️‍???⁠ ⁠ ?: Cadbury / YouTube⁠ ?️: Kilian Melloy / @dragelruairi

It's no great surprise that haters took aim at the recent LGBTQ-inclusive ad for Cadbury's creme eggs, but one of the models in the ad's "sticky same-sex kiss" isn't putting up with what he notes is a double standard. The ad features models Callum Sterling and Dale Moran sharing a Cadbury's creme egg in mouth-to-mouth "Lady and the Tramp" style. The ad has prompted "homophobic trolling on social media," reports Ad Age. Sharing a post from another user at Instagram that calls out the fuss made by those who decry the ad while ignoring the nonstop barrage of (hetero) sexualized images that consumers are subjected to every day, Sterling points out that far fewer people would complain about an identical ad casting "two 'beautiful' cisgendered hetero-looking Caucasian women. So it's ok when an advert sexualizes a women, a caucasian women, THIRTY SEVEN years ago even, to benefit the male gaze and make other women feel inadequate if they do not live up to this beauty standard," Sterling wrote, referencing a lipstick ad from 1984 that featured Lynda Carter. The vintage ad was contained in the post he was sharing. "But it's not okay, in 2021, to have an advert of a multi racial (strike one) gay couple (strike two) on your screens for 10 seconds (strike three) eating/kissing/sexualised (strike four)," Sterling continued, going on to add, "does anyone see how ridiculous this is? Like actual LOL." Tap link in bio to continue on @EDGEmedianetwork ?️‍???⁠
⁠
?: Cadbury / YouTube⁠
?️: Kilian Melloy / @dragelruairi